New -В With Experiential Exercises, students benefit from hands-on learning by collaborating with other students to complete relevant management tasks (e.g., writing a personal mission statement).

Videos are available for viewing in MyLab Management. These myths are then debunked, helping individuals to better understand and develop their own management sense. New and Updated - Bust This Myth chapter openersВ grab studentsвЂ™ attention by introducing common myths that they may have about management (e.g., globalization is a trend that's come and gone).Help students develop a вЂmanagement senseвЂ™ By combining trusted author content with digital tools and a flexible platform, MyLab personalizes the learning experience and improves results for each student. Reach every student by pairing this text with MyLab Marketing MyLabв„ў is the teaching and learning platform that empowers you to reach every student. Instructors, contact your Pearson representative for more information. MyLab Marketing should only be purchased when required by an instructor.

Students, if MyLab Marketing is a recommended/mandatory component of the course, please ask your instructor for the correct ISBN. Fundamentals of ManagementВ offers an easy-to-understand, straightforward, and realistic approach to what works for managers and what doesnвЂ™t - with the ultimate goal to help students be successful in their careers. The 11th EditionВ maintains a focus on learning and applying management theories, while now also highlighting opportunities to develop the skills in high demand by todayвЂ™s employers. The Editorial team at Pearson has worked closely with educators around the world to include content which is especially relevant to students outside the United States.ДЇor undergraduate principles of marketing courses.Д®verything students need to know to develop their вЂmanagement senseвЂ™ and be successfulДЇundamentals of ManagementВ covers the essential concepts of management by providing a solid foundation for understanding the key issues facing managers and organizations.

Management and Organisational BehaviourДЇundamentals of Management, Global Edition, 11th Edition.

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